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Before and after duct cleaning examples

The Market Potential for Duct Cleaning Services

One of the reasons that heating and air conditioning system cleaning has succeeded is that there is a truly huge marketplace available for the service. A community of 10,000 households can easily support a 2- or even 3-unit operation. Nearly every household and business establishment is a ready prospect. Many homeowners will have their air duct and heating systems cleaned annually. Commercial stores and buildings have an urgent need for cleanliness, especially food outlets, restaurants, clinics, hospitals and other locations where a clean indoor air environment is absolutely essential.


Increased Income Potential

By adding duct cleaning to the list of services your business can perform you can greatly add to your yearly income. Based on 10 jobs per week at the average price of $400 per job you can add $4,000 per week income to your business. Many contractors find they make between 58% and 67% in gross profits from duct cleaning services too.


Marketing Information for Your Duct Cleaning Business

There are any number of ways to get the name of your duct cleaning business out there where people can see it. Try some of these marketing ideas:

  • Direct mail
  • TV commercials
  • Radio spots
  • Billboards
  • Yellow Pages ad
  • Telemarketing

Fact: Legionnaires’ disease was spawned in air conditioning ducts. It killed 29 people in 1976.

(ALA American Lung Association)


Fact: In the summer of 1988, at least seven people died in the Los Angeles area from Legionnaires’ disease.

(Modesto Bee 9/22/88)


Fact: One out of six people who suffer from allergies do so because of the direct relationship of the fungi and bacteria in the air duct systems.

(Total Health & Better Health Magazine)


Fact: Indoor air is found to be 70% more polluted than outdoor air.

(EPA Environmental Protection Agency)

Fact: Most people spend 60 – 90% of their time indoors.

(ALA American Lung Association)


Fact: A build-up of 0.42 inches (less than 1/16”) can result in a decrease in efficiency of 21%.

(EPA Environmental Protection Agency)


Fact: Most commercially purchased fiberglass filters are only 7% efficient in stopping dirt, dust, pollen, etc. from passing through it.

(ASHRAE)


Fact: Dirty ventilation systems and contaminated ductwork combined

are a 50.9% contributor to sick

building syndrome.

(Healthy Buildings International)

Fact: IAQ (Indoor Air Quality) litigation increases every year, and recent IAQ lawsuits commanded hefty settlements. Businesses are faced with ever more stringent responsibilities in providing employees with a safe working environment.


Fact: It is estimated that poor air quality directly results, on an annual basis, in $1 billion in medical costs and $60 billion in employee sick leave and lost production.

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